Retail Week Live
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Case Study
In March 2016, Retail Week Live was held at the Intercontinental Hotel next to the 02 arena in London. This annual event is a conference and exhibition aimed at professionals in the retail sector and gives delegates the opportunity to meet with the movers and shakers of the industry to gain an insight into future trends and strategies.
For the event, identilam provided a full badging service, both pre-event and on-site at the venue using our Badge&Print software. In total, over 1,600 badges were produced for delegates, exhibitors, media and crew. To minimise queueing time at the registration desk, the majority of badges were printed in advance and stored in our conference card caddie badge trays for quick and easy issue. Two identilam systems and bureau team members were operational throughout the event for late registration badges and re-issues.
The client chose our 95x130mm gloss finish idhesive badges. These were printed in full colour on both sides with the event branding and personalised with delegate name, organisation and QR code for use with the Retail Week networking app. The idhesive badges were attached directly to identilam dye sublimation lanyards which were also printed with the event branding manufactured to a custom length specified by the client.